
Here in the CKSK office we love nothing more than finding great new ideas that excite or intrigue us. It doesn’t take long for the latest ‘must see’ campaign to spread across the office, and it takes even less time before we receive the inevitable, ‘We can make this better’ mail. But it’s not always the most innovative or groundbreaking campaigns that catch our attention; sometimes it’s a simple idea, expertly executed or a fun idea that brings a smile to our face. So we thought we’d share a few of the videos that have put a smile on our faces over the past few weeks.
Android Powered Maze -If there’s one place you’re guaranteed to stumble across technology to drool over it’s the Google I/O conference. This year’s event was held in San Francisco, attracting thousands of developers from across the world but it was this fun maze game that made us smile. The user guides the giant ball around the maze, controlling it with an android tablet. Maybe we could fit one in the CKSK basement?
Social Media Brought To Life – Everyone has a friend who seems to live their life through social networking sites. You know what they had for breakfast because they tweeted a photo of it and you know they’re having a tough time with their partner because Facebook told you ‘It’s complicated’. Think about it, and if you can’t pinpoint someone, you are that friend! Part of a viral campaign, advertising a new opera by Nico Muhly, this video takes Facebook and Twitter and puts them into real life. A fun look at how we interact online, and something to make us question if it’s time to stop ‘poking’ our friends?
Pinball Skatepark - It took 17 days, and a reported $500,000, to build but we think the Mountain Dew Pinball Skatepark was worth it. A fully functioning pinball machine that you can skate on, the skater replaces the ball allowing them to rack up points as they complete the course. We definitely couldn’t fit this one in the office, and we’re not expert skaters, but there’s more than a few people in the CKSK office who would love to give this a go.






